Article from Arden: How to Create Something Unique for Your Home with a Decorative Painter

 Article from Arden: How to Create Something Unique for Your Home with a Decorative Painter

Recently, i was fortunate enough to have colleague, stylist, real estate professional, and “Color  & Hue” practitioner extraordinaire,  Arden T. Reece of Color & Hue, and The Rudy Group Real Estate, pen the article  below about my work as a decorative painter, and highlighting  and helping  to define it at the same time.

 I met Arden through our studies at the International Association of Colour Consultants/Designers, (IACC), and have watched with admiration as she has created an amazing presence in the worlds of personal styling, color consultation for personal style,

and  real estate in the Long Beach-based company of Geoff Rudy.   She is also a whimsical water-colorist, with a delightful children’s book idea up her sleeve!

Please enjoy Arden’s interview and article below, about the art and applications of Decorative Painting!

Thanks Arden!

How to Create Something Unique for Your Home with a Decorative Painter

by Arden T. Reece

“We sat down recently with Santa Monica based artist, Debra Disman, who recreates rooms and objects with her arsenal of painting techniques. Her company, ArtiFactory Studio, provides custom decorative painting, faux finishing, color consultation and murals to the Residential, Commercial, Institutional and Nonprofit customer. Her work has graced the walls, ceilings and objects of many residences and spaces along the California coastal region and beyond. 

First off, thanks for agreeing to sit down with us!  Your work is amazing and you’re one of those artists that most people don’t know exist but when they find out about you, they’re thrilled! What exactly is a decorative painter?
Well, decorative painting is a bit of a “catch-all” term. In fact, the way I use it, it covers much more than “just” painting! Decorative painters use their skills and artistry to transform the ‘built environment’ – usually the architectural environment, both interior and exterior, but more often interior. We work on walls, ceilings, floors, furniture, and architectural details such as fireplaces, columns and molding, using paints, glazes, metallic leaf, and more, to create the look and feel requested by our clients. We may create full-scale murals, the look of marble, stone or wood (faux finishing), or apply gold leaf. As I say on my site, “Our passion is to translate the Client’s inner vision into concrete visual form.” I might work in conjunction with interior designers, architects, contractors, painting companies or even graphic designers to develop the textures, color palettes, treatments, mural compositions, designs and patterns that will bring a space to life and give it that extra oomph that can translate into the “wow” factor.

Custom Accent Wall by ArtiFactory Studio

Dress for Success Accent Wall by ArtiFactory Studio

Ceiling Treatment by ArtiFactory Studio

Mural by ArtiFactory Studio

Wall Mural for a business by ArtiFactory Studio

Vineyard Mural by ArtiFactory Studio

Wow is right — you truly are an artist in visually transforming objects and homes through color and paint!  Many homeowners love to create unique spaces in their homes but don’t quite know what to do. How do you help them in conceptualizing something?
The key is really individualized customer service and the customization of every project. Every finish, mural, design and treatment is tailor-made to the client’s need, environment, interest, and inner vision. How is this achieved? From my complimentary first meeting, through the sampling process, to the finished project, the focus is on hearing what the client (and their team, if they are working with a designer, architect, contractor, or painting company) have to say, seeing what they respond to, and continuing to listen to, respond to and communicate with them to make sure their project is progressing in the desired direction.

So…what is the step-by-step process for working with you? How can a homeowner create a great relationship with you so they get your best work?
My process for much of my work includes several steps. Once I get a referral, or a potential client has reached out to me, we discuss what they are looking for over the phone, and then set up a complimentary first meeting to review job site and potential project, and further clarify their needs, interests, vision and expectations. This gives me the information I need to determine pricing, so that I can present a quote/make a bid. I consider this meeting my first collaboration with the client, and it also functions as a consultation of sorts.

I will then, in most cases, present a written bid based on time and materials, a time-line for the job based on the client’s needs and schedule, and the availability and workload of my studio, ArtiFactory Studio. If the bid is accepted, we sign a contract, and I invoice for a deposit which is usually 50% of the total price. Now the work, and the fun, can begin! Based on meetings with the client, designer or any other “players” involved, I produce samples or mock-ups and submit/present them for approval. I will incorporate feedback and requested changes so that the client and their team’s vision develops along with mine. I will conduct further client meetings and provide consultation as needed throughout the process. Once all plans have been approved, I complete the job on-site or in my studio continuing to be open to client feedback and concerns. When the job is complete, I provide any necessary instructions for maintenance, repair options, and product for touch-up, and go over any questions the client/team may have. The last step in most cases is to invoice for balance due and leave a happy client having exceeded her expectations!

One trend that we’re loving right now in the design space is the idea of reuse and re-purpose. What are some things that you’ve done in re-purposing furniture?
I am so glad you asked about re-purposing furniture through decorative painting as it is one of my favorite things to do! Not only is it incredibly fun and creative but it also helps to minimize the waste-stream and thus supports the health of our environment, to say nothing of saving money! I have both purchased furniture from garage and yard sales and recreated them with decorative painting techniques and I’ve also taken pieces that I or a client already owned and transformed them into custom items that are specifically designed to work in a particular space. In those instances I work with the client step-by-step to realize their vision, just as I would with any other job.

Transformed TV Cabinet by ArtiFactory Studio

Closeup of Cabinet by ArtiFactory Studio Studio

Transformed bookshelves by ArtiFactory Studio

Although you make it look easy to do, I know it’s not! What are some things your clients need to be aware of when it comes to re-purposing their furniture or space?
One important thing is to give the process its due.  It does take time to clarify what look and feel the client is actually going for and discover the best way to achieve that. There are so many techniques, processes, applications and treatments that can be used…the options are endless! So, the dreaming, visualizing, planning and consultation process is really important, and in most cases should be collaborative, unless the client is willing to offer carte blanche and accept the results!

Next, I would say to any prospective client, as for any project, have fun with it! This is a process designed to put your vision into concrete visual form and it should be fun, exciting, enjoyable and creative for you as the client with gratifying results. Finally, in working with an artist/decorative painter/decorative artist, understand that you are working with a professional who has trained and practiced their art form or craft (just as your architect or designer has) and that there is a charge for the service. Work out the financial details ahead of time and get it all down on paper, so that everyone involved is apprised of the costs, and agrees to them, and then you can move forward and have a great, creative/collaborative experience.

To see more of Debra’s work, visit her at www.artifactorystudio.com or contact her at 310.920.4311 for a complimentary meeting.”

GRATITUDES for this lovely piece!!!

Color: A Balancing Act 3

Color: A Balancing Act 3

 Between Unity and Complexity: Achieving Balance

As discussed in previous posts, color balance in our environments can have a profound effect on our health and well-being. The “emotional loading of a space” in architectural psychology terminology, is the emotion we feel when we perceive color in a space. Perception happens in the brain, and is a process. What we perceive, as regards to color, and thus the resulting emotion, may be influenced by many factors, such as the size and shape of the space we are in, the interplay of the colors that are there, our state of mind, and, of course, the light. I would go so far as to include pattern and texture, weather (affecting the natural light which may be entering  and thus informing the space), cultural associations with the colors used, and our own personal associations with them.

So complex! But also, so much fun. Evocative. Provocative.

Unity and complexity are two opposite poles, unity related to parts fitting into a coherent whole, and complexity involving variation.  Both are important.  Too much unity, and we can experience monotony and sensory deprivation, in a word, under-stimulation. Symptoms can manifest such as irritation, restlessness, difficulty in concentrating, and interestingly, excessive emotional response.  Why? As I understand it, because  we do not have enough to capture our attention, indeed, perhaps to distract us from our emotions, or to direct them.  As color consultant Helen Gurura says, “People expect all their senses to be moderately stimulated at all times.”  What is the key here? The word “moderately”.  As the saying goes…“All things in moderation…even-  moderation!”

On the other end of the spectrum, we have complexity, which in the extreme, can lead to over-stimulation. and increase muscular tension, pulse rate and blood pressure. Hmmm…not good. Too much saturated color, brightness and pattern demand  attention both voluntary and involuntary. This can mess with our capacity to concentrate visually and thus interfere with tasks that require this, resulting in among other things, lowered productivity.

Thus we see that both over and under-stimulation can impair our concentration..one by not giving us enough to focus on, the other by giving us too much.  In both cases we get distracted…by having not enough to see, or by being inundated by too much visual stimuli!

Our goal is balance, the balance between these two extremes, and apparently our minds, bodies, and perhaps our souls and spirits too, crave it.

Let’s see how balance, or, “the securing of unity in the midst of variety”,  is achieved in the following spaces, visual environments, and color schemes.  We are all human, and require certain things to stay alive, and to thrive.  However our personal tastes, needs and requirements may differ, based on our genetic make-up, backgrounds, psychology, and cultural influences.  There is no one-size fits all for design. Most of us know this from experience. We may need to “play around’, to discover what fits, or “works for”  us best at any given moment, knowing that this may very well change over time!

The inhabitant of this sleek urban space wanted a minimum of color. Warm wood, and neutrals punctuated by crisply framed black and white photographs gave her what she wanted, and saved her from the dangers of monotony, sensory deprivation, and under-stimulation. A favorite painting adds a tiny pop of color, and a variety of materials and light-reflective sheens add visual interest without bringing too much complexity into the space.

Red plays a starring role in this open plan kitchen/living room, adding strength to both spaces in the accent wall below the bar. The warmth of red, wood and rug is offset by the  white trim, and cool metal of the bar stools. Red is often used as an appetite-stimulating color in dining spaces. Here it is kept to an accent, so as not to overwhelm the space and our senses.

This bedroom is in a condo that serves as an “urban getaway for its owners, who wanted a space both warm and restful for their city place, and  high on the “unity” end of the color balance spectrum.  Use of creams, ochres, and warm woods achieve this, while the painting brings in some drama and contrast (IE variety and thus complexity), while staying within the chosen color scheme.

Another use of red as accent, doors are a popular surface for red hues. (Why? Check out this Houzz article on the subject!). The red door of Soulful Pilates Studio in San Francisco (painted red on both sides) ushers students and practitioners into a serene, yet energetic space. Like the bedroom above, warm, creamy ochres are used, but the palette is enlivened by colorful mats, and equipment sporting a variety of textures. The red, intense by contrast, adds complexity by creating a focal point expressing the idea of passing from the outside world to the internal realm, both mentally and physically. A multitude of windows add more visual interest, and plenty of light to the space during the day, as well as framing street “scenes”. Below, the purple mat provides pleasing and complimentary contrast to the golden walls.

Cream, red and strong pattern are used to great effect in this Parisian-inspired living/dining area,  another example of an urban “get-away” for the owners. Detail, but a minimum of artwork was added to the walls to break them up visually, and our eye is drawn down the “walkway” to the brilliantly colored and patterned curtains at the end of the corridor. The hue on the wall matches the cream in the curtains, reducing visual complexity through a limited color scheme, and the smooth, polished wooden floors warm and ground the animated, yet elegant space.  The heavy, dark painting is offset by playful patterns, streamlined ornamentation, and  an illusion, of retrained opulence. Comme que c’est tres-francais!

There are many ways to visually balance an environment, and the approach may be different for each person.  You may try changing paint colors, adding or subtracting pattern and texture,  curating works of art, decorative items or textiles, rearranging furniture, or even changing your floor surface…with a rug, a coat of paint, or just a bit of “spit and polish”.

I hope this series of posts on Color: A Balancing Act has offered some insight into how to better live and thrive in your environment, and have more fun in it too.  Color, like most things worth investigating, is a life-time study.  Mysterious,energetic, scientific, emotional and physical…it truly seems to weave its own magic, and power.

May You use it well!