BOOKED! (2)

BOOKED! (2)

“The world is so full of a number of things,
I ’m sure we should all be as happy as kings.” –Robert Louis Stevenson

Today I celebrate an embarrassment of riches…a gaggle of glorious words and images exploring all manner of fascinating facets of the worlds of art, design, graphics, type faces, artist books, and art made from books!.

100 Classic Graphic Design Books… “Bibliographic“: a treasury of graphic design, and the relationship of word to image. Lettering, typeface, symbol, color, shape…savor these elements, and return to this book as a reference and inspiration time and time again.

“Letter and Image” by Robert Massin, French designer and author: “…all things lettering…”

American Type Founders Company (ATF), was the leading producer of type in the world, and produced large specimen books, huge catalogs featuring borders and ornaments among other things.

“Art made From Books, Altered, Sculpted, Carved, Transformed“, is a machine printed book, with what appears to be a hand-sewn binding.  It features artists from around the world who use books as their primary artmaking material, including artist Brian Dettmer, who also wrote the book’s preface. An absolutely fascinating anthology.

“Le Maroc”, Georgia Russell, cut and painted book in circular acrylic case. Amazing.

“Cook Book Ballet Slippers”, Jennifer Collier, vintage cookbook, pages, ribbons, buttons, hand-stitching. you can see the artist’s training in textiles taken to a completely new conceptual level.

Art Books on Book Art…Word and Image chronicling the phenomenon of Word and Image…will wonders never cease?

I certainly hope not.

An embarrassment of riches indeed…just a book away.

 

Contemplating Work – Three Year Round Up

Contemplating Work – Three Year Round Up

In the spirit of the process of the necessity of the…well…updating, overhauling, revamping, refurbishing, and just re-ing the online presence of ArtiFactory Studio, and Artissima ventures….and, about to add/subtract/move around work from my site, I thought I would share some of the work completed since my last site update (yikes, was it really three years ago?), and look at some of the media, processes, forms and approaches that are part of the wide world of decorative painting.

I created a line of hand-painted light switch plates which I call, “Artissima Lumens“, which though small, do take a lot of work and focus to complete! Sanding the plastic or wooden surface, as well as screws/hardware, priming it, base painting it, and then…the embellishment, adornment, decoration (hmm…not a good word in art school!), whatever you want to call it. This can include hand painting images, gradating color, stenciling  a design, pattern, image or scene, adding layers of semi-transparent glaze, and most often, a combination of some, many, or even all of these!

Mid-Century design, style, decor and imagery can be rich fodder for decorative painting on the wall, as evidenced by these bedroom accent walls. The dawn of the atomic age, coupled with star-bursts, floral imagery, and geometric shapes and patterns can be inspirational. These treatments, based on a sketch (above with mirror), made by, and a re-imagined image, (immediately above), found by the Client constitute a creative collaboration that bore Mid-C fruit in both a guest and master bedroom.

There is nothing quite like custom,  hand painted imagery on a wall, or ceiling.  Above, the Fightin’Irish and Michigan State logos find a home in the room of a young boy, with an avid avian interest. Custom-designed stenciled and hand-painted birds fly across his ceiling and desk wall, and perch above the entrance to his bath.

Stenciling, and the art of repeated pattern is an effective and beautiful way to create a border. Especially effective in a room, such as this bath, with no crown molding.  The bright color ties the room together with the strong artwork displayed there, and connects to the vibrant colors seen throughout the rest of the house.

Exterior  decorative painting on the wall, any wall, can go a long way towards brightening up an area that is often dark, and shrouded in fog, as many decks, patios, yards and porches are in the vast and often overcast Sunset District neighborhood of San Francisco. The painting of a colorful wall mural on the rough textured shingled siding of this deck not only brightened the area, and extended the adjoining living space to the outdoors, it also gave the inhabitants a colorful “garden” to look at through their kitchen window.  Doing dishes is going to be a lot more fun now in that house!

“MINDS HEARTS HANDS VOICES” is the motto for  Cathedral School for Boys in San Francisco. The painting of the motto so that is can be seen through the front windows communicated the basic approach and philosophy of the school. Samples of blue hues, and font styles were presented to the Headmaster and Development Director, who chose which to use. The intent was to keep the image and the message clean, clear and simple, albeit elegant, and let the words do the talking!

House numbers  for HGTV Curb Appeal, “It’s All in the Details” episode were created with customized, hand-cut stencils, based on a font chosen by the host, John Gidding. Gradated shading using highlight and shadow was added to give the illusion of depth.

The Flying Cranes project at The Briggs Residence (a historic residence in the West Adams District of Los Angeles) was the brainchild of architect Kaitlin Drisko, of Drisko Studio Architects, who wanted to transform the living room TV cabinet into a work of art . In conjunction with the Owner, and Owner’s rep Paul Davidson, designs and imagery for both the interior and exterior were developed collaboratively.  The exterior sides of the cabinet doors are gilded with composition gold leaf, or schlag metal, then painted with the cranes composition.

The interior of the doors are stippled with  layers of gold, blue and red paint hues, then stenciled with a custom motif adapted especially for the project. When open, the articulated doors frame the TV screen.  The piece is designed to be a focal point in the room whether the doors are open or closed, the television on or off.

It is fascinating to look back over a three year span of work, and contemplate all the uses of decorative painting.  It is a form that marries function and beauty, usefulness and aesthetics, craft, visual art, architecture and design.  Playing at once subtly and powerfully through our visual landscape, decorative painting makes its mark!

To the Letter

To the Letter

When we think of lettering, fonts, text, and color, we don’t always think about marketing, or poetry, or decorative painting.  But the truth is, all of these things can and do work together to tell a story, communicate a brand, and create a mood.  For all of these things are more inter-related then we may think.

Cathedral School for Boys, an independent Episcopal school Founded in 1957 ,  located on the grounds of Grace Cathedral in  San Francisco  enrolls approximately 267 boys in kindergarten through eighth grade.  When their Development Director engaged me to hand paint the school’s motto and other signage, we had to think about the size and style of lettering, font, and color that would best reflect its essence.

The Development Director wanted to identify “Alumni Hall”, which holds commemorative plaques listing the names of the student body dating back to the 19560’s.  The lettering of the words had to command the wall on which they were placed, and the dates, to clearly identify each decade of  pictured. A deep, rich custom blue was designed, reflected in the existing visual identity of the School, and the font “Perpetua” was chosen, appropriately enough. (Was that a fluke? A “meant to be”…?  A so-called, “Freudian slip” ?)

The school’s motto, “Minds  Hearts  Hands  Voices” was lettered across the front of the architectural detail directly facing the front glass window, creating a potent and effective message.  Key was planning the spacing between the words, as the Headmaster wanted the look to be clean, simple and streamlined, and thus elegant. No muss, no fuss.   It was just to be those four words, after all.   Let the words do the talking, supported by their size, spacing, color and font.  The space between each word serves as a visual and aural “beat”, or resting point of space and silence, which becomes part of the motto’s overall rhythm and poetry.  Aural, because the words “speak” to us the viewer.  As we read them, we hear them inside our heads, and as we are moved to speak, recite, or chant them.  This process again supports and enhances the messaging of The School, and perhaps, the adjacent related Grace Cathedral as well.

Without being overpowering, the power of the words which embody the intent, spirit and brand, of The School communicate, while integrating perfectly into its presentation, its lobby, its front office, and its formal signage.

The architecture of the building, its purpose, where it is situated geographically, its urban and natural surroundings, and its spiritual identity and associations are also an inspiration for the aesthetic choices relating to it.

Seeking grace and maybe sometimes  finding it.  The elements of visual and literary art, architecture, design, urban planning, education, the natural world, our creative, quirky and infinitely original  imagination, these gifts are always at our disposal to feed our hungry souls, and those around us.  Here’s wishing you grace, and the ability to offer it to others, through the powers of  our own perception.

Have YOU found a moment of grace through the powers of Your own perception?

If You feel so inclined, please share about it with us here.

We love to hear from You.

Remember, we are all  finding our own manner of grace in this thing called Life, together.

Brand New

Brand New

What is a “brand“?  I added a link to the term, because I think Wikipedia describes the concept better than I can, at least at this stage.  One of the salient words used in the definition is “identity”.  Specifically: “A brand is the identity of a specific product,  service,  or business.” My colleague  Elka Eastly Vera,  transformative coach and brand consultant, defines it such: “A brand is like soul DNA. It’s what people recognize you for. It’s where the “you of you” meets the world. It’s the essence of your business. “

If we look at the idea of a “brand” this way, then it could even be used to describe how we present ourselves in the world.  But that is a subject for another post….

The visual elements of color and design, pattern and image, texture, shape and composition can all be brought to bear upon  the process of developing and communicating a brand identity.  Graphic designers, like the talented Dianna Jacobsen, of Jacobsen Design, do this all the time.

As an artist, muralist, decorative painter, and colorist (not mutually exclusive terms by any means), I am always intrigued with how this works, and fascinated to participate.  We may tend to think of “brands” as purely commercial (cereal, dog food and shoes come to mind), but devoted non-profits and noble institutions also have theirs, and in my experience, a similar approach is taken to communicate them.

Let’s look at a number of  businesses and organizations who employed the painter’s brush as a tool for communicating their message, how color plays a starring role in their brand identity, and why.

When  Benihana Restaurant in Cupertino, Ca. underwent extensive remodeling,  a mural consisting of a branded graphical design was specified to be painted on the “corrugated” concrete surface approximately 10 to 80′ in the air.  Benjamin Moore Creative Paint in San Francisco matched the colors of the restaurant’s branded interior wall covering in  paint. Master color mixer and matcher Norman Chinn chose Ben Moore Aura exterior paint colors by eye. He was so precise that without knowing it, he chose the very strawberry red used as a stock color in the Benihana Restaurant brand, which is heavy on warm reds, punctuated by creams, darker reds, and red-blacks. Red tends to be associated with heat fire and blood…can we read, appetite?

Red is used in a different way in the new  Dress for Success San Francisco headquarters, designed by local architectural firm, Martinkovic Milford Architects.  Dress for Success provides business attire and training for women, and key to the design is the theme of butterflies, expressing the idea of transformation. Tone on tone reds provide warmth, accent, and a sense of womb-like support for the women getting ready to launch out into the business world.  Red’s association with life and love doesn’t hurt either.

  Blush Organic Frozen Yogurt venue in San Francisco’s South of Market District is painted is apple green and crisp white, communicating a sense of freshness appropriate to a dairy-orientated ‘snackery”.  However, this hue of green also provides other tasty associations:  the sharp and pungent flavors of limes and sour apples, as well as the sweetness of kiwis and honeydew melons.  All cool and refreshing, and fruity ingredients that could be used in their delicious yogurt!

Although also used to evoke connotations of the natural world, the greens in the  mural below, designed and executed for San Francisco’s Planning for Elders in the Central City organization serve quite a different function. “PECC”, which works to “improve the quality of life of seniors, adults with disabilities, and their caregivers in San Francisco and beyond….”  wanted to use the tree as a central image to express life, giving, renewal, community and support.  Associations with the Tree of Life, and the Giving Tree are amplified by using the color of leaves, which also represents life.  Green is also one of the colors associated with the heart chakra, standing for love, sympathy, and harmony.

Embarking on this post, I see how rich, expansive, and complex the subject of visual branding and the way artists can support it,  is.  A sister post may be in order to further elaborate on the subject. 

When we think about how everything we see, indeed everything we experience through any of our senses, communicates something, carries and provides associations, and potentially stirs our emotions, it boggles the mind, (no pun intended.)  We see, and experience first-hand just how powerful the element of color is, and how many different ways it can be used. 

We can perhaps understand in a new way, the expression, “…coloring perception…”

What experiences have You had with color branding?  Have you used color as part of a brand consultation? Color consulted with businesses, organizations, or even individuals on the how of hue  for their “soul DNA“, as Elka Eastly Vera, would say?

If so, please share it with us here.  We love to hear from You.

Remember, we are all bounding and branding through this thing called Life, together.

Featured Work: A Niche Greater then the Sum of its Parts

Featured Work: A Niche Greater then the Sum of its Parts

The Free Merriam-Webster Dictionary defines “niche” as:

• a recess in a wall especially for a statue b: something (as a sheltered or private space) that resembles a recess in a wall
• a place, employment, status, or activity for which a person or thing is best fitted
• a habitat supplying the factors necessary for the existence of an organism or species
• the ecological role of an organism in a community especially in regard to food consumption
• a specialized market

What is the connective tissue between the various definitions above? It seems to me that the term “niche” indicates a unique space specific to an individual, species or thing.

Those of us in the fields of decorative painting, carpentry, wood working, design, architecture and building most likely have designed, created, built, painted or adorned a niche or two at one point or another.

Those of us in our own businesses, entrepreneurs, solopreneurs, creative-preneurs, creators, and those of us training, schooling, learning, job-searching,  job creating , or job holding,  have at least one thing in common: we want, need, or are compelled to “find our niche“, our “place” in our respective fields, professions, markets, companies, schools, programs, jobs, or careers. We are moved to find that  elusive (and sometimes colorful!)  unique space which seems to defines us authentically,  in our worlds of work, family, society, and community.

Abby Kerr, copywriter,  blogger, niche marketer, and owner of Abby Kerr Ink says of her work: “It’s about nichifying your offerings to meet your right people right where they are.” .  Within the “niche” business model, the proposition of uniqueness in gifts, talents, voice, sensibilities, skills, and offerings would seem to be a given.

So it is with Clients, who wish to express themselves by making something even more unique of their architectural niche space, at home.

Beloved Clients of mine purchased a “dream” retirement home…well, a house they planned to transform with color, design, furnishings, and decorative painting INTO their dream home, with the skilled assistance of various vendors.

Their realtor suggested a mural application for the hitherto unadorned wine bar niche, and the game was on!

Niche before "niche-y" adornment

My Clients had spent decades living in Southern California, and were enchanted by the Sonoma Wine Country in which their new house was situated.  They were  thrilled about making the Wine Country a theme in their new home.

We chatted about vineyard scenes, and determined we didn’t want a “prototypical” one.  We looked at photos, colors, applications and mock-ups.  We determined that a softly rendered scene of lines of vines gently receding to meet misty hills under a golden sky would be best.  I applied the mural with semi-transparent washes of glaze, as opposed to opaque paints, (an unusual approach) to the back wall of the niche, and glazed its side walls and ceiling in layers of red wine-y colors.  Involved with the whole process from start to finish, my Clients were delighted with the outcome. which reflected THEM, and the unique place they were at in their lives, right at that moment.

"Niche-y" adornment reflects Them

The entire wall into which the “niche-y” Wine Bar niche was placed was treated in concert with its “niche-y” focal point, the Vineyard mural.  The walls were painted a strong red, mitigated by an application of three deeper  red “wine-y” hued glazes applied simultaneously.  An original “adage” penned by the Clients was lettered in “grapey” purple, and sparkling metallic colors.  The built-in cabinetry and bottle storage were base painted and wood grained (treated with “faux bois”) in tones of “sweet rosy brown” , which worked beautifully with the bar’s countertop.

The Niche is part of the Whole

My Clients were pleased with a result which reflected Them, and their unique take on where they felt themselves to be, right at that moment.  The process of developing a “niche-y” design of artful applications in their Wine Bar niche, and throughout their new home during a time of transition helped them through that transition, and eased their way into a new phase of life. You might say that they “niched” their new home to reflect the people they had become, and created a “niche” of the entire house which would  support them in their adaptation to retirement, containing and expressing both the effects of their “old” life, and expressing their excitement about the new.

In this way, “nich-ing” can not only become an expression of our deepest selves, our uniqueness, offerings and worth, it can also help us to embrace our lives and experiences as they are now, and move more confidently, and happily, into the future.

When have you used your art or craft to create or enhance a niche, for yourself, or for others?  What was the quality of the process and its outcome?  If you feel so inspired, please share your unique, “niche-y” experience with us. We love to hear from you. Remember, we are all  in this thing called Life, together.