Letter to a Young Decorative Painter

Letter to a Young Decorative Painter

WEBa25 Years of Painting

Recently I received  an email, the gist of which was the following:

Hello Debra,
I had an opportunity to view your website and I love your work. I commend you on your business. I recently began my endeavor in running my own decorative painting business, only to realize I have no idea what I am doing.
I have the creative background as well as sales background, but have no idea how to find clients.  I was part of Home Adviser, but they have no real category for someone with my skills.
What advice would a creative mind and business owner as your self give a fellow creative mind? I was given the advice to contact someone who is in the same industry as myself from another city  and ask questions,  being that I am not your competitor. I look forward to your response.
Respectfully,
Rene

Now, I don’t know how old in human years Rene is, but I do know that he has just begun his professional journey as a decorative painter, and thus is a “young” one, in terms of business years!

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Here is what I emailed back to Rene, with a few additions and modifications, to make it  more useful for You.  It was interesting to review what I have done over the years to create, sustain and build my business, and how much it does take!  I realized this list could be valuable to just about anyone pursuing creative entrepreneurship…and entrepreneurship is always creative!

Hello Rene,

Here are my recommendations:

  • Get a good Website, absolutely, to share and showcase your work.
  • Start a Blog, focusing on the kind of work you would like to do, etc.
  • Network with Interior Designers and Architects, as well as Painters, Paint Stores, and others in the Building/Built Environment field.
  • Take an entrepreneurship or business class, or whole program, and put together a Business Plan.
  • Have a selection of good-sized Samples, depicting your strengths, and the kind of work you most like to do, most want to do, and from which you think you will get the most business.
  • Create brochure, and a postcard, as well as a business card to go with your Site…they should all work together, as your business Visual Identity.
  • Start an email newsletter, and start building your Mailing List.
  • Put your card and brochure in Local Paint Stores.
  • Selectively, Do Some High Profile Work, at a Reduced,  or no Cost, for 1-3 Clients…to get your name out there, and showcase your skills and abilities. Have a party to celebrate it, at the job site if you can, when completed.
  • Follow “Seth Godin for rich, daily doses information and inspiration. You can research his work  through Google/Facebook. Sign up to receive his daily blog posts in your email inbox.
  • Don’t get discouraged. Do something to grow your business every day, and keep plugging!

 

WEBd

Here is how Rene responded:

Hello Debra ,
What it does in my opinion is simply show support that creative individuals as ourselves are willing to provide one another.  I truly appreciate the advice, and I have already set up a meeting with a client to provide my services at little or no cost, simply to attract his high end neighbors.  If I can ever be of assistance to you in any way, I would be happy to help. I thank you again and I wish you well always.   I would love to share my work with you as well.
Respectfully,                                                                                                                                                                                                                Rene

Have YOU ever looked back at all the things you have done, to establish, nurture, build, sustain, and grow your business?  I am certain that if you make a list you will be amazed at all you have done, and at all it takes. I look forward to elaborating on mine, and going into greater depth with it, for myself and others. It’s a fascinating and rewarding process!

Here’s to all of You creative entrepreneurs!

WEBe

 

 

Brand of Colors: Color Etiquette for your Graphics

Brand of Colors: Color Etiquette for your Graphics

When friend, colleague and client Debbie Josendale  founder, creator, and president of 3C Marketing Group LLC contacted me to get my opinion on the colors in the graphic below, I dove in headfirst, and delivered an analysis of not only the colors, but their placement, qualities, and distribution.

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It is a process I find fascinating, and I never tire of both studying, and analyzing how, why, and where colors work best  for the purpose they are being employed…or not.  When the colors are “not working”, sometimes a slight tweak will do the trick; changing the placement, value, chroma, or saturation of a color, or how much of it is being used.  Other times, a greater overhaul of the color palette may be requited.

Debbie knew that something was not right in the graphic above…not in balance. She knew the feeling she wanted communicated wasn’t quite there yet.

I saw immediately that the central “bar” of color, surrounding the word “AUTHORITY” was too dark, and needed some brightness and warmth to fully communicate the idea of “AUTHORITY” as a positive, powerful, and in essence, beautiful thing to the viewer.  I suggested that instead of the deep, almost blackish green (on my screen, and in this age of individual internet screen and printers, who knows what any given pair of eyes is seeing…), that a a mixture of the top green, and bottom blue, IE, a warmer, clearer, yet still strong,  teal be used, to distill the positive message of leadership and problem-solving.

I also suggested that the lighter, brighter green, used at the bottom of the graphic be moved to the top, and the deeper blue at the top be used at the bottom, to “ground”  the “page”, as is done in architectural color consulting. Deeper, darker, and stronger color used on the foundation, or lower part of a building can “ground” it, making the building as a whole look more rooted, stable, and solid. By moving the green to the top of the “page” or view, I felt a more expansive, airy, and optimistic feeling could be created.

Finally, I advised that the top blue block, encasing the Map Marketing (TM) Method lettering be altered in some way that again, would make it less heavy, and also differentiate from the blocks of color below.  This is challenging, as this lettering/text serves as a logo, and thus changing even its scale could be tricky.

3C Map Marketing_ver3 no crop marks

Well, Deb  and her team made the majority of the adjustments I advised,  to the graphic.  Above you can see the beautiful teal color which replaces that dark blackish-green surrounding the word AUTHORITY”,  relieving it of that “black hole” feeling. Not only was the green from the original moved from the bottom of the piece to the top, but a cooler hue of green, closer to the central teal, and less yellow  is used, bringing the piece as a whole into greater color harmony. The blue at the bottom is also adjusted to be closer to the teal, a greener blue, rather than the original “royal” blue, and is now separated from the “title” color bar/block at the very top.

We are still working on what can be done with that top color block, which I feel still, is too strong and heavy, visually “bearing down” on the rest of the graphic. The left side of the top color “block” overhangs the words in color read sideways, which are surrounded by the white background, giving it the sense of being off-center, and bearing to the left.

Enlarging the white text inside that top blue block would alleviate this to some extent, but my advice would be to lose that top block of color altogether, and make the text itself blue, and maybe a bit larger and heavier, to fill the space.
We will see what 3C decides to do!

In any event, the general consensus is that the graphic as a whole is much improved, and better communicates the feeling its creator wants to project. Voila the power of color, how much of it is used, and where!

You can hear our “Color Muze” discussion on Rebecca E. Parsons‘s blog talk radio program, “Artistically Speaking Talk Show” on this subject, preceded by a wonderful interview with paper artist Helen Hiebert.  You can also catch previous “Color Muzes” here, in Cre8tive Compass Magazine.

From all of us to all of You: here’s wishing all of You the  right color mix for You and Your color needs…today!

Creating Color Harmony

 Creating Color Harmony

On  April 21, I chatted with on her Artistically Speaking Talk Show about the “Art of Color Harmony”, based on the work of  Michel Eugène (M.E.)  Chevreul.  Chevreul was a contemporary of the painter Eugène Delacroix, and he penned “The Principles Of Harmony And Contrast Of Colors: And Their Applications To The Arts” in 1855.  He was a chemist, Chevreul’s color principles influenced great European art movements including Impressionism, Neo-Impressionism and Orphism.

Rebecca’s interview guest on the program that day was Rachel Rockwell, of Bubbly Nature Creations.  They discussed food photography, and Rachel generously offered tips for the novice, and aspiring photographer.  Rebecca suggested I use Rachel’s images to illustrate this post, and I  discovered something in common to these two, separated by over 150 years..soap! Chevreul’s research “enabled him to elucidate the true nature of soap…which led to important improvements in the processes of candle-manufacture.” Rachel started her blog as a way to document her soap-making!   Such… synchronicity!      But onward…to The Art of Color Harmony, illustrated by Rachel Rockwell, and Rebecca E. Parsons.

We discussed six ways of creating color harmony, three “Harmonies of Analogy”, based on similarity, or relatedness, and three “Harmonies of Contrast”, based on differences.  Interesting to note that “harmony” can be achieved by what would seem to be opposite principles…read on! (A word of advice: have your meal first..these images may have a mouth-watering effect!)

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What Chevreul called the “harmony of scale” involves putting together colors closely related in  value (lightness/darkness) and hue (the pure color itself).  Above the chocolate browns  create a most delicious tone-on-tone effect, relieved by the  complementary (opposite each other on the color wheel) red and green of the strawberries.

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Here we see a similar “harmony of scale” effect, with a gradation of color in the cake’s frosting, going from darker, brighter and more intense/concentrated at the bottom, becoming almost white at the top. Earthy and colorful touches break up the harmony of scale, to add “the harmony of contrast of colors”…but we will get to that!

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Not food photography above, but a lovely example of harmony of scale…pink on pink, with just a slight shift in value to the darker on the embellishment!

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Analogous colors (those next to each other on the color wheel, of similar value create the “harmony of hues” when put together, such as the oranges, golds and orange-browns above. They are beautifully offset by the complimentary blue box behind, which makes the whole composition pop.

Har3Photo by Rebecca E. Parsons

The third “Harmony of Analogy” described by Chevreul as “harmony of a dominant colored light” relates to, as I understand it, the harmonious effect of a “dominant tinted light” on varying hues and values. Above we see, gratis Rebecca, an assortment of variously flavored cupcakes of different hue, some darker, some lighter, illuminated by a warm light.  The color of the light is a unifying factor in the grouping, composition, and harmonious effect.

We now come to Chevreul’s three “Harmonies of Contrast” in which color harmony is achieved through differences, IE, contrasts. We begin to see how many different paths there can be to harmony…is there a lesson beyond color theory in all this…?

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I am not sure what the delicious-looking drink above above consists of as far as ingredients go, but it can be seen as an example of what Chevreul terms,  “harmony of a contrast of scale”. One basic hue, speckled with  much darker value of that hue creates a kind of tone-on-tone texture.  or, so it looks to be in the photo. In any event, the effect is that of unified harmony,  and titillates our taste-buds!

Har5

By contrast (no pun intended) the “harmony of contrast of hues” is illustrated above. Related colors (red plus white equals pink) in highly differentiated values (white the lightest, the pink the mid-tone, and the red, though bright, the darkest) set each other off by virtue of their difference…not only in value, but also in purity, and chroma.

Har6

Finally, we arrive at one of my favorites, the “harmony of contrast of colors“. Here is where the ideas of “the attraction of opposites” comes into play. We see how colors far apart in value and hue can be combined to create relationships that are dynamic and visually arresting, yet harmonious nonetheless. In the image above, we see aspects of the three primary colors, red, yellow and blue represented and cooled by white. The colors have a great deal of contrast, yet create a harmonious whole.

Har7

Harmony can also be created by the presence of two complimentary colors,  (again, colors which are  opposite each other on the color wheel) such as red and green!  Notice how the green garnish sets off the reds of the tomato, and focuses the composition? Still harmonious, but powerful!

And, what can be more powerful at last, than harmony?

Here’s wishing YOU the peacefulness and power of harmony; in Art, in Work, in Life.

Here’s to a harmonious world.

Cheers!

Media Medley

Media Medley

Being in the process of updating, retooling, adding and subtracting (mostly adding…subtracting is a whole other challenge!) my presence online, including  Website , Linked In profile, Pinterest, Etsy Store and more…I thought I would share some of my media offerings in an Artissima post.  Maybe You will get some ideas of media You can generate, to support, express, and promote Your work and business!

Let Your Voice Be Heard!

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I had the good fortune of knowing a talented videographer (he is no longer working in the field, and does not accept inquiries…so, I won’t mention his name here), who filmed one of my projects, and put together a beautiful little video on it.  Although made several years ago, this video still feels fresh and relevant, because of his skill, and creativity.  Thank you Allen!

The Video Showcases an Image Central to My Site

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The amazing and dedicated Carolyn Edlund, who “inspires artists to build better businesses”  through her ventures  Artsy Shark, and the Arts Business Institute was kind enough to interview me about how I built my decorative painting business.  The interview was done in two parts, and forms a “document” that can be shared with others, offering tips and guidance to support them on their journey!  Thank you Carolyn!

Use your Mind to Share your Heart, and Your Hand to Share your Voice

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I was honored to participate in a project filmed for HGTV‘s Curb Appeal, entitled, “It’s All in the Details“, helmed by the inimitable John Gidding, architect, designer, and showman extraordinaire, and for the record, a great guy! John was kind, supportive, and a real team player on his show, where he stars, manages, designs, interacts, and even picks up a paintbrush!  Thank you John, and the HGTV‘s Curb Appeal team, as well as Johlt Productions…what a great experience.

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Artistically Speaking Talk Show   is the brain child of  Rebecca E. Parsons,  Having met the wonderful artist/artisan   Lyna Farkus  through none other then Twitter (!…the power of social media, folks…),  who was at the time co-hosting with Rebecca, I had the pleasure of being interviewed by the two of them.  What a fun, and gratifying experience was this interview , as are all the interviews conducted on the show.  A must-listen to for any artist, artisan, entrepreneur, “ladypreneur”, “solo-preneur”, crafter, and more. Thank you dear Rebecca and Lyna.

Create Success..Believe…Gratitude…

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One thing can lead to another…after the  Artistically Speaking  interview, Rebecca and Lyna asked me if I would do a monthly segment on the show, offering “tidbits of color wisdom”.  I was delighted to become part of the team, and “The Color Muze” segment began airing each (well, most) third Sundays of the month, at 7:15pmEST/4:15pmPST.  It is a joy to share color information, experience and exploration garnered through 5 years as a color consultant/designer, and training through the International Association of Colour Consultants/Designers.  After each show, I write up the Color Muze segment into an article, which is then published in Rebecca’s  online magazine, Cre8tive Compass  in the Color Muze section.

Muzing on Color

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As You can see, there are many ways to share, support, inspire and connect through media. The internet offers opportunities for video, audio, and text, through its myriad channels.  Presenting yourself through these channels is not only promotion, marketing and PR, it is also reaching out, offering information, lending a hand through your own experience, teaching, and interacting with others.  Who knows who You might meet, touch, awaken, or work with next?  Media is also its own art form, whether it be composed of sound, images, words, or a fusion of of these, it is always an adventure, an exploration, a new frontier, and, a little bit of a risk.

But then, putting Yourself “out there” always is, n’est-ce-que pas?

So cheerio, and bon voyage, and see You later…Have a Great Trip!

Artistically Speaking…I Presume?

Artistically Speaking…I Presume?

This post is a bit of an ode to a beloved endeavor that many are involved in, but one intrepid woman spearheads…”Artistically Speaking Talk Show” on Blog Talk Radio, helmed by Rebecca E. Parsons, of REP Media.

Working out of her Florida island home, studio and office, Rebecca cre8tes, cre8tes, cre8tes…radio, web, her online magazine, Cre8tive Compass, artwork, writing, and  more.

As she says of her magazine,

“Cre8tive Compass Magazine is ALL about exploring, creating and most importantly LIVING the creative life. Our mission is to inform, enlighten, encourage, delight and entertain you.  We also want to give you ideas to enjoy every minute of your creative life and lifestyle.

She is a tireless advocate for artists, entrepreneurs, “solopreneurs”, bloggers, crafters, bakers, cuisine artists, and all who make, cre8te and craft their life, or long to.

“Cre8Tive Compass and REP MEdia produce and present Artistically Speaking Talk Show…giving voice to a new generation of creative entrepreneurs. Every Artist has a story…we tell them here.” –Rebecca E. Parsons

You can hear some pearls of Rebecca’s  wisdom and experience here.  This show aired Sunday  6/10/2012, and in it,  she jumps into the breach created by a cancelled guest, and unrolls her magic carpet of blogging, branding, and beneficence tips, taking all of us listening for a ride.

She is joined at the last by the outstanding Quinn McDonald, Founder and Chief Curiosity Officer of Quinn Creative, offering “…life- and creativity coaching, writing services and training in business writing, presentations and business communications.”

I am honored to serve as the Color Muze for both Artistically Speaking Talk Show, and Cre8tive Compass Magazine, and have the opportunity to work, play, learn and grow with Rebecca and her cohorts and guests each third Sunday of the month, at 4:15 PST.

Please join us, as we laugh, learn, engage and share our way to greater awareness, understanding, embodiment, and enjoyment of our cre8tive and giving selves and lives, and as Rebecca says, “Have a blessed day”.

Absolutely!!!

Thank you ‘becca….GrAtItUdEs…from all of “US”!

You certainly ARE a “‘Trep” for the intrepid!!!

Strike Me Pink…You Feel Me? Color Associations & You

Strike Me Pink…You Feel Me?

  Color Associations & You

Hello Gentle Readers of Artissima!  I am Debra Disman, your friendly Color Muze, here to share tasty tidbits of color wisdom…from here, there and everywhere.  (If you would like to know about the relationship between color, and taste..please check out previous posts on SYNESTHESIA, and….Synesthesia!)

April 15, 2012,on Rebecca E. Parsons wonderful, and inspiring  blog talk radio “Artistically Speaking Talk Show” ,  our Color Muze   found me in colorFULL convo with Rebecca, and her two highly cre8tive guests,  Deb Thompson, and Christy Gossett ; bloggers extraordinaire. We had a fun romp through a serious color association study, that I learned about from Mr.  Frank H. Mahnke, my instructor at the IACC-NA ( International Association of Colour Consultants/ Designers North America).  The  color skinny, as per this study?  Color associations may indeed be cross cultural…even universal, within a certain range, of both colors, and cultures.  Meaning that…in this study, the majority of participants had similar color associations.  What were they?  Well…please peruse my take and interpretation  below, and let the fun, and fascination, begin!   Less verbiage…let’s let “Les Couleures” speak for themselves!

Red   =   Love

Wouldn’t you know it?  (Heart, blood, life force, et al…)

However, when paired with black, the love may change to hatred…oh dear.

However, this may shift depending on the proportions of red to black, and the addition of another color, such as white.

The human presence, also may alter this association!

The obvious associations with sky and water seem to compel us to associate the color blue with peace and tranquility.

As well, green, with its relationship to springtime,  plants, and the rejuvenating life force of nature.

Although white may be the color of mourning in some cultures, the majority of participants associated the colors black and gray with mourning and sorrow.  Here the effect may be mitigated by an undertone of life giving green, paired with  fresh creamy trim.

The most common color associated with “happy” in this study was yellow…with orange coming in second.

What comes to mind when YOU think of orange? The color of joviality…[“French, probably from Italian giovale, from Old Italian, of Jupiter (regarded as the source of happiness”; from Latin joviālis of (the planet) Jupiter, considered by astrologers to foster good humour),

Warm oranges may be associated with appetite, and can be used effectually in kitchens and dining areas.

Here, the radiant, embracing orange wall and ceiling of this living room veer towards the yellow, or golden, also associated with “jovial”.

Fresh clear life affirmative green…no surprise that “LIFE” is a big association!

Slightly toned down, but still radiant!  Life Force…here we come!

Light-filled yellow…no orange here..with luminous associations.

More luminous-ness…an exterior faux finish featuring a deeper-valued texture over a lighter base,

popping on this building against an azure blue sky.  Yellow = sun/sunshine = light = luminous, indeed.

Speaking of blue…blue and violet associate with “noble”.

Noble blue door…this one does make a statement.

Purple has long been associated with royalty…and has been the color of royalty, or the “highest” of “noble blood”.  To obtain this once rare color, a fair amount of effort once had to be made.

“The actual color of Tyrian purple, the original color purple from which the name purple is derived, is the color of a dye extracted from a mollusk found on the shores of the city of Tyre in ancient Phoenicia (present day Lebanon) that in classical antiquity became a symbol of royalty because only the very wealthy could afford it. Therefore, Tyrian purple was also called imperial purple. (See Article).

Nature arranges colors so beautifully…in ways that delight us, and make our hearts sing… might her “color associations”  be the same as ours?

 What colors do YOU associate with “love”, “hatred”, “peace/tranquility”, “sorrow/mourning” “happiness”, “joviality”, “life”, “luminous”. or “noble”?

If you feel so inclined, please share them with us here.

We love to hear from You.

Remember, we are all color associating with this thing called Life, together.

The Colors of Healing

The Colors of Healing

In November of  2011 I chatted with  Rebecca E. Parsons  on her fascinating  Artistically Speaking Talk Show , on Blog Talk Radio   where she interviews a wide range of artists, coaches, and other creatives, such as mixed media painter  Sarah Ahearn Bellemare.  As the show’s   Color Muze , it is my job to offer fun, interesting, colorFULL and salient color tips each third Sunday of the month, at the end of the interview.  The Color Muze  is then transformed into an article, and published in Rebecca’s   Cre8tive Compass Magazine , and my own blog, Artissima, the blog of ArtiFactory Studio.  We strive to make our Color Muzes both delicious AND nutritious…to keep the learning sweet!

On November 20, 2011, our Color Muze took a turn to the metaphysical, and the arena of  psychosomatic medicine. We discussed an approach to healing with color I had learned about during my studies with the  IACC , ( International Association of Colour Consultants/Designers), based on the “Chakras‘, or energy centers existing outside of the body, which, according to our teacher and color expert, Frank Mahnke , “are in communication with the automatic nervous system and the regulation of hormone secretion.  These energy centers are divided into seven chakras and each chakra corresponds to one of the seven spectral colors.”

We had so much colorFULL fun during our Muze, looking at the list of these, and their correlations, which, gratis Mr. Mahnke,  I share with you, Gentle Readers, here and now.

   The Vertex chakra corresponds to VIOLET…representing  wisdom and  spiritual energy, and influences the pituitary gland.

The Forehead  chakra  corresponds to INDIGO…representing intuition, ( the third eye), and  influences the pineal gland.

The Larynx chakra corresponds to BLUE… representing religious inspiration, creativity, language, and communication, and influences the thyroid gland.

The Heart chakra corresponds to GREEN and PINK… representing  love, sympathy, harmony, and influences heart and thymus glands.

The  Solar Plexus chakra corresponds to YELLOW…representing  knowledge and intellect, and is the seat for tension, and influences solar plexus and adrenal body.

The Spleen chakra corresponds to ORANGE… representing energy, and  influences the  spleen and pancreas.

The Basis chakra corresponds to RED… representing life and reproduction, and influences sex glands and sexual organs. (Can’t help thinking about VALENTINE’S DAY here!)

And, what happens when colors such as complimentary BLUE and ORANGE are placed next to each other?

We invite you to  listen to our Color Muze from November 20th, along with the wonderFULL interview with Sarah Ahearn Bellemare, and find out!

What experiences have YOU had with Color Healing?

If You feel so inclined, please share them with us here…Muze with us!

We love to hear from YOU!

Remember, we are all healing through this thing called Life, together.

Wishing YOU Health, Peace, and Color in Your Life.

A a liner note, the above pictures were taken at the magical and marvelous San Francisco event, “Bouquets to Art”, held each MARCH, at the Fine Arts Museums of San Francisco, (FAMSF).  Follow the link, and check it out if you are in the Bay Area at that time (it is coming up next month!)  You won’t be disappointed…”Bouquets” is bound to add sweetness, AND color to your life and senses!

Synesthesia: Sense and Sensibility Part One

Synesthesia: Sense and Sensibility Part One

Our February 13th “Color Muze” segment on Artistically Speaking Talk Show, focused on the fascinating concept and phenomenon of “Synesthesia”, or “Unity of the Senses. I learned about Synesthesia through my color seminars at the IACC-NA (The International Association of Colour Consultants and Designers North America) from Mr. Frank Mahnke, President of the  IACC-NA and the Director of the IACC Education/Accreditation Programs conducted worldwide. Mr. Mahnke lectures on the  psycho-physiological effects of color, light and the human reaction to the built environment, as well as the role of color as information and communication in the field of marketing.

In my first Seminar with the IACC-NA, I learned about how colors (the visual) can provoke associations with our other senses, (smell, touch/the tactile, hearing and taste), as well as affect our perception of weight, volume, size and texture.  In the words of Mr. Mahnke , “It seems that the centers for processing sensory information are linked with each other, leading to crosstalk between the senses.” If this is true, and it would seem from the evidence of our senses that it is, then the concept of Synesthesia is an important consideration in any and every color decision we make, with potentially profound consequences emotionally, physically, aesthetically, and even spiritually!

Let’s look at some examples.

Considering Temperature: Painter, designer, teacher, writer and theorist Johannes Itten wrote about experiments that supported the thesis that we can feel a 5-7 degree difference in temperature in rooms painted blue-green, and red-orange.  When we consider the associations with blue-green (water, coolness), and red-orange (fire, heat) this would seem to make sense!  What experiences have YOU had temperature-wise, being surrounded by architectural color?  Does blue/green always feel cooler, and red/orange warmer to you?  Does it depend on the value, saturation, intensity, tone and context of the color?  And what about the color of that color- its hue?

What about Volume? We can see through experience, that lighter, cooler  colors seem to recede, thus making a room feel larger,  (giving it more “room”) while warmer, more saturated, and darker colors seem to advance, and take up more space in a room, thus making it appear smaller.  Have YOU had this experience? As a color designer, have you used these principles?

Can color affect our perception of weight and size? Darker, warmer and more saturated colors tend to seem heavier, and the areas they cover seem to be larger, while paler, cooler and more pastel colors seem lighter, and the areas they cover, smaller.  Thus a darker, warmer, and more saturated color will seem to bring a ceiling “down”, and the opposite for  a paler, cooler and more pastel color.  Can YOU see this effect in these two ceiling areas?  The effect may be complicated by the fact that the area surrounding both is in the hue range of cream to white!


The above are just a few of the infinite examples of “sensory crosstalk”, or Synesthesia, which I suspect pervades our daily lives far more than we are conscious of.

In a subsequent post, I will explore Synesthesia in terms of our five senses: the visual effect of color as regards to our sense of hearing, touch, taste and smell.  In other words, What scent does the color lime green conjure up?  What flavor would rosebud pink be? Does cobalt blue “feel” rough or smooth?  These are illuminating exercises to try for ourselves, and I am going to discuss just how to do that.

As an example, during her interview,  I queried special guest Rebecca E. Parsons (co-host and creator of Artistically Speaking Talk Show) about her chosen Word for 2011: SOAR.

“What color would you assign to this word, and the meaning it has for you at this time?” I asked her.

“Aqua” she replied, without missing a beat.  This only makes sense.  Rebecca lives in Florida, on island, near the water, and walks on the beach nearly every early morning.  The Aqua color of sea-blue water  which reflects the sky, with its associations of both airiness / expansion, and sublimity / depth would make it the perfect expression of Rebecca’s intention to  dive into her dreams, and Soar with them, making her cre8tive life vision a reality.

You can hear my Muze with Rebecca, as well as her complete extraordinary and  inspirational  interview with co-host Lyna Farkas on Artistically Speaking Talk Show on your computer anytime you wish.  I hope you will tune in to it, as well to Artissima, Blog of ArtiFactory Studio, for Synesthesia: Sense and Sensibility Part Two, and join our Color Full exploration.

What a luscious, luminous world we have as finishers, decorative painters, muralists, artists, artisans and humans, to explore! Please join our Color Muze on Artistically Speaking Talk Show, and Cre8tive Compass Magazine, “where we honor your passion, and your vision, in this community we are co-creating”

Have YOU had an experience with Synesthesia lately?

If you feel so inspired, share YOUR sense and sensibility with us here.  We love to hear from you.  Remember, we are all experiencing this thing called Life, together.



Color Muze Quarterly: Our View on Hue II

Color Muze Quarterly: Our View on Hue II

This post is based on an article written for  Cre8tive Compass Magazine, published 01/2011.

Color Muze” is a five-minute segment on Artistically Speaking, a popular talk show on blog talk radio which airs at 6:30pm EST, most Sundays.   Color Muze comes on the show each third Sunday (mostly) at 7:15-ish EST.  Please join us for Color Muze Hues, News and Views, on Artistically Speaking Blog Talk Radio.  The good news is, you can hear the shows on your computer…anytime!

And now…let the COLOR begin!

Here is a round-up of some of our favorite Color Muze tips and tidbits from September, October and November of 2010 on Artistically Speaking.

Spearheaded by Rebecca E. Parsons, creative entrepreneur extraordinaire, and master decorative artist, Lyna FarkasArtistically Speaking has undergone some transformations in the New Year, and we are excited about what 2011 has in store for its listeners, and the readers of Cre8tive Compass Magazine.

In the future, we look forward to enhancing our Color Muze offerings with a variety of Color-Full articles to enrich your know-how, experience and practice of color. We look forward to continued “Muzing” with you about the fascinating, and ever-unfolding world of Color!

In September, we continued our discussion of The Color Wheel with a focus on complementary colors, and their relationship to each other.  The complements are sets of colors opposite each other on the color wheel, and comprised of one primary color (red, blue, yellow), and one secondary color (secondary colors result from the mixing of two primaries: purple, green and orange). Note: we are talking about pigment-based color mixing in this article.

The primary hues of red, yellow and blue set each other off when juxtaposed, as in the layered look created by these three rooms. The red room opens to the blue, which opens to the yellow (gold), creating an intense, saturated effect.

Likewise, when sets of complements, (opposite each other on the color wheel), are placed next to each other, or overlaid without transparency, they will enhance each other. Try using sets of complements in a room, on a canvass, or in a garden planting, and watch each color take on new life!

Yellow ~ Purple

Red ~ Green

Blue ~ Orange

Even when sets of complements are toned down, or made less bright,  they will set each other off when placed next to each other.

In fact, one way to subdue, “neutralize”, or gray down a color is to add some of its complement to it, thus lowering its level of intensity and saturation.

On the ceiling below, a semi-transparent rusty-orange-is layered over complement cerulean blue, subduing the intensity of the blue in areas. The coppery-orange of the stencil design is more opaque (paint, as opposed the more sheer glaze medium), thus mixes less with the blue below it, and stands out in greater contrast to its blue background.

Color can have a tremendous effect on our psychology, and emotional lives. In October we talked about how painting a kitchen’s dark, light-absorbing wood a golden-ochre color changed the life of its inhabitant.  A testament to the power of color, the homeowner declared, “The final outcome of the project was transformational. What had been a dark and brooding kitchen area became a light and inviting space that perfectly wove into the accent colors already in place. The end product created a welcoming environment.”


Illustrating the symbiotic relationship of light and color, we discussed how color on a ceiling can look very different then the same hue on a wall, depending on how the light hits and is absorbed by each surface. This concept is discussed beautifully in the book Color and Light: Luminous Atmospheres for Painted Rooms., by artists and colorists Donald Kauffman and Taffy Dahl.

Although in many places, November is a bit too cold to do exterior projects, during Thanksgiving month we shared about how to deal with choosing colors for exterior surfaces that are constantly shifting hue in the changing light outdoors.

One way is to observe the surface you are trying to match, or work with, such as a patio’s expanse of multi-colored Mexican tile, determine which color stands out as the most dominant, and base your treatment on that hue. We shared, and laughed about, a helpful simple trick when doing this: if you wear glasses, take them off!  You may find that you can see the fields or areas of colors you are trying to work with more clearly, without the distraction of “clear” vision! (And, make sure you aren’t wearing your sunglasses when observing, planning, and choosing colors for your project!)

We chatted a bit about the challenges of changing paint formulas, as Benjamin Moore and other vendors create a whole new set of more environmentally friendly color specs that don’t necessarily exactly match the old!

Anyone specifying color will be affected by this, and though we all appreciate our vendor’s attempts to “green” their products, we caution you to be prepared for some confusion in the interim, and apprise your Clients accordingly!  I have been told that the old Benjamin Moore color specs will continue to be sold while supplies last…then it’s out with the old, and in with the new!

Remember, any change, even the most exciting and positive, can create a bit of stress, as our senses, hearts, minds and souls take their own time to make the necessary adjustments.

Finally, we completed our discussion with a toe dip into the intriguing concept of Synethesia, or “Unity of the Senses”.   As states Frank L. Mahnke, President of the International Association of Colour Consultants/Designers, “Colors may evoke associations with odor and taste, appear heavy or light, give tactile impressions, be associated with sound, have volume, and temperature associations.”


We look forward to delving deeper into this fascinating material in further Color Muze segments!

What a luscious, luminous world we have as finishers, decorative painters, muralists, artists, artisans and humans, to explore! Please join our Color Muze on Artistically Speaking Talk Show, and Cre8tive Compass Magazine, “where we honor your passion, and your vision, in this community we are co-creating”

What Color-Full journeys have YOU taken lately?

If you feel so inspired, share them with us here.  We love to hear from you.  Remember, we are all journeying though this thing called Life, together.