Vendor Spotlight: Jacobsen Design

The word “vendor” doesn’t adequately describe the graphic design firm Jacobsen Design, and it’s principal, Dianna Jacobsen, though that she is, and they are. No, Dianna is also artist, musician, entrepreneur, creative solopreneur, designer, and small business person and small business supporter. Her work is focused on identity design and web design for small business.
As she states the ABOUT section of her unique and eponymous website, “I grew up surrounded by art. Many of my family members are fine artists, including my father, who made a living with his paintings for many years. I suppose it was only natural that I would gravitate toward a creative way of making a living.”
Dianna understands that, “To grow, your business must stand out from the competition. A cohesive, interesting, visual presentation does this: one that communicates what your company is all about and why its products or services are unique.”
And she delivers just that. Says Jim Smith, Innkeeper, The Wine Country Inn, St. Helena, Napa Valley, California, “…Jacobsen Design has helped my business immensely. Our ‘image’ was in need of a complete overhaul and Dianna moved us from the 70s into the new century with panache and ease. From a new logo to a new brochure to new letterhead and business cards, she did it all. And she did it quickly.”
Dianna did this for my decorative painting company, ArtiFactory Studio, too, as well as creating the design for the very blog, Artissima, that you are reading right now.

ArtiFactory Studio brochure, business and postcard by Jacobsen Design

ArtiFactory Studio first homepage by Jacobsen Design
I met Dianna at the Rennaissance Entrepreneurship Center‘s Annual Fundraiser, in 2006. I knew I needed to develop my graphic business identity, and that my website needed a serious and professional overhaul. Without missing a beat, Dianna suggested we work on a template for the site, from which would spring a logo, brochure, business card and postcard design. With creativity, talent, skill, AND tremendous patience, she inched me forward step by step into a complete visual business identity which has proved to be an excellent and effective way of presenting my work and services, and has garnered oohs and ahhs from clients and colleagues alike.

While preserving the site’s format, we have upgraded, altered, and refined its images and text, adding social media links, as well as designing and installing “Artissma, blog of ArtiFactory Studio” in May of 2010.
Throughout, Dianna has provided expert guidance, technical skills, and graphic design wisdom, as well as tremendous generosity of spirit. She has continually upgraded her own skills, moving adeptly through the fast-paced world of graphic and web design and becoming a WordPress wiz in the process. She says. “For the past few months I have been building most of my new sites in WordPress with the Genesis Framework, which allows me to design a beautiful custom website with the added functionality of WordPress. What my clients can potentially do with a WordPress site is virtually limitless – blogging, photo galleries, easy form building tools, to members only sections and even eCommerce.”.
As I testify on her site, “Dianna is flexible, responsive, creative, and informed about the ever changing options available in the digital world of graphic design. She created a very unique website template for my decorative painting business, and then created a complete identity system around that site including business card, brochure, and postcard. She understands artists, and she understands business people, and that is a winning combination for those of us doing both!”
Thank you, Dianna / Jacobsen Design! Please take a moment to check out her site, and visit Jacobsen Design on Facebook, Twitter, and LinkedIn to learn more about her amazing work, and design services. You’ll have fun!
Do you have a favorite vendor, associate colleague or business partner that you would like to spotlight?
If you feel so inspired, please celebrate them here. We love to hear from you. Remember, we are all creating our way through this Life, together.